Sales Representatives Cost Nothing

If you are looking to expand your business, this book is a must-read. Discover how to acquire new customers consistently, manage selling costs effectively, create enticing sales compensation plans, and identify when your sales representatives are underperforming.

Early reviews from notable figures include praise such as "Awesome" from the CEO of an Investment Firm in NYC, and "Now I know why my best sales reps are resigning" from a CEO in Macau. Another CEO from Santa Monica shared, "This book single-handedly elevated my monthly recurring revenue from under $20,000 to $500,000 per month in just nine months." Additionally, a CEO from Las Vegas claimed the book "saved" their company.

The book delves into the reasons why sales reps are a valuable asset in business, as they essentially work for free. It also provides insights on acquiring new customers reliably, developing engaging sales compensation plans, understanding why top sales reps may leave, and transforming your company into a sales-focused growth engine.

The content is enriched by real-life examples from over 10 companies that the authors were directly involved with, including five companies they founded themselves, two that went public, and five in-depth research projects with companies experiencing stagnant sales growth. The outcomes of these projects were remarkable, with two companies going public within one year of implementing the book's principles and two others achieving substantial growth that led to mergers.

By adopting the principles outlined in this book, you will gain an understanding of why your top sales reps may not be bringing in new customers and how your current sales compensation plan could be driving them away. Implementing these strategies will result in significant revenue growth for your company, surpassing future revenue projections consistently, attracting a steady stream of new customers, and making your role as CEO more fulfilling. Your board members and investors will once again hold you in high regard.

Get ready to revolutionize your sales approach with "Great Selling" by Bill Conifer.

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